5 posts in this tag.
Outcome-based pricing. AEO visibility. GEO city-locking. Gen Z rewriting demand. The wedding technology sector has spent a decade running on legacy infrastructure — that is changing fast, and the structural winners are already visible.
Three reports published this month signal a structural shift in SaaS. The argument is not that SaaS is dying — history says technology rarely works that way. The argument is that wedding SaaS is evolving from workflow software into an AI operating system.
Deloitte says 74% of enterprises will run agentic AI within two years. Here's what that structural shift means specifically for wedding technology — pricing, interfaces, orchestration, and what vendors need to do now.
One company now controls 20% of every AI wedding answer. 84% of independent vendors are invisible. That's not a threat to the SaaS layer — it's the argument for it.
Six categories. Forty-plus companies. One distinction most coverage gets wrong: the difference between a thin AI layer added to a directory, and a wedding infrastructure platform built from the ground up.